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What are some of the things you should look for when choosing a web host?

1. Reliability and speed of access

Not only should the web host be reliable and fast, it should guarantee its uptime (the time when it is functional). Look for a minimum uptime of 99%. In fact, even 99% is actually too low — it really should be 99.5% or higher. The host should provide some sort of refund (eg. prorated refund or discount) if it falls below that figure. Note though that guarantees are often hard to enforce from your end — especially if the host denies there was any downtime. However, without that guarantee, the web host will have little incentive to ensure that its servers are running all the time.

2. Data Transfer (Traffic/Bandwidth)

Data transfer (sometimes loosely referred to as “traffic” or “bandwidth”) is the amount of bytes transferred from your site to visitors when they browse your site.
To give you a rough idea of the typical traffic requirements of a website, most new sites that don’t provide video or music on their site use less than 3 GB of bandwidth per month. Your traffic requirements will grow over time, as your site becomes more well-known, so you will need to also check their policy when you exceed your data transfer limit: is there a published charge per GB over the allowed bandwidth? Is the charge made according to actual usage or are you expected to pre-pay for a potential overage? It is better not to go for hosts that expect you to prepay for overages, since it is very hard to see when your site will exceed its bandwidth and by how much.

3. Email, Autoresponders, POP3, Mail Forwarding

If you have your own site, you will probably want to have email addresses at your own domain, like sales@yourdomain.com, etc. Does the host allow you to set up whatever email addresses you want on your domain, so that mail can be forwarded to your current email address, or placed into a mail box on your web hosting account itself? Can you set an email address to automatically reply to the sender with a preset message (called an autoresponder)? Can you retrieve your mail with your email software?

4. Control Panel

This is called various names by different hosts, but essentially, they all allow you to manage different aspects of your web account yourself. Typically, and at the very minimum, it should allow you to do things like add, delete, and manage your email addresses, and change passwords for your account. I will not sign up with a host where I have to go through their technical support each time I want to change a password or add/delete an email account. Such tasks are common maintenance chores that every webmaster performs time and time again, and it would be a great hassle if you had to wait for their technical support to make the changes for you.