Center for Arab Progress (CAP)

Center for Arab Progress (CAP)

CAP is an independent initiative for Arab Academics and Researchers in Europe and the United Kingdom. Their aim is to promote understanding of the Arab communities living in Europe in terms of Arab-European relationship in the fields of politics, economics, and culture. The center seeks to spread and support research initiatives that promote dialogue between the experts of the field, and those that promote Arab-European dialogue for the interests of the communities living in Europe.

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Awtad

Branding and Publication Design

Awtad is a top of the art joinery and woodwork company. They provide high end clients with customized, intricate and sophisticated woodwork solutions. Their name Awtad comes from the word WATAD which is the pad that holds a tent securely on the ground.

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IRC

IRCKHF and Haqqi Project

Brand Strategy

HAQQI Information Zone is an open space for all to access information in the shape of legislation, research, and media, about human rights issues and Jordan. HAQQI means 'my right' in Arabic and is used to symbolize one's right to access information as well as the classification of that information according to universal human rights.

HAQQI Information Zone was created in 2014 by the Information and Research Center – King Hussein Foundation (IRCKHF) with the support of the American Bar Association Rule of Law Initiative and USAID.

Mash World helped Haaqi with developing their brand strategy and see how the logo can better portray the project’s objectives.

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TESLA

Logo Design

Tesla is a USAID backed project that aims to support Jordanian youth become trained at servicing electrical cars. Tesla helps hundreds of youth find employment in the electric cars service centres.

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SANAD

IRCKHF – فاقدي السند الأسري

Branding and Publication Design

Youth Deprived of Family Ties in Jordan is a IRCKHF project, which aimed at raising awareness and advocating changing attitudes towards those who are deprived of family ties in Jordan.

Mash World created all the branding for this project along with publication design.

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QCI

Quality Coating Industries

Branding and Packaging Design

Quality Coating Industries (QCI) is a poweder coating manufacturer in Egypt. They produce high quality durable powder coating for architectural, appliances and general industries.

Mash World created the brand identity and the packaging box.

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BRANDS OUTLET

Project Description:

Catchyz is an e-commerce website that specializes in discounted branded clothing for men, women and kids.
They wanted to launch a new website that communicates the business model, provides customers an easy stress free buying experience.

Mash World Delivered:

• Social Media strategy That creates brand awareness, website conversion, and engagement with customers
• Re-design of website from scratch to create a unified identity
• Launched an SEO campaign to bring clothes and fashion enthusiasts to the website and get access to discounted branded clothing

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GEOX

GEOX, Skechers, Crocs, ANTA stores

User Experience Design

GEOX, SKechers, Crocs and ANTA wanted an integrated yet separate user experience on their new online store. Mash World team worked to design an experience that is relevant and seamless to the clients.

In addition to this, it worked on optimizing the experience to achieve highest conversion rates for an e-commerce platform.

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HUJ

Huj Interior Designs

Re-branding, Branding Strategy and Digital Designs

Huj for Interior Designs and Decorations is a reputable Jordanian companies that has executed projects for corporate clients like Starbuck and AlShaye’ Group and high end customer base for villas and residential properties.

Huj came to Mash World, wanting a new direction to support its expansion to GCC countries and online. We looked at the designs, tagline and look&feel to ensure they are well equipped on their new venture.

Please put the branding presentation and perhaps some pics from the soicla media

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